Privacy Policy
As LENA MAMA YAYINCILIK TICARET ANONİM ŞİRKETİ ("LENACARS"), we work to protect the privacy of our customers, site followers, in order to ensure that they can safely and completely benefit from the services we provide. Accordingly, this Privacy Policy ("Policy") has been prepared to process the personal data of our members in full compliance with the Law on the Protection of Personal Data No. 6698 ("Law") and to inform our members.
The purpose of this Policy is that shared with LENACARS by Platform members/visitors/users (collectively referred to as "Data Owner") during the operation of the lenacars.com website and mobile application (collectively referred to as "Platform") operated by LENACARS. It is to determine the terms and conditions regarding the use of personal data generated by LENACARS during the use of the Platform by the Data Owner.
Which Data is Processed?
The data processed by LENACARS and considered as personal data in accordance with the Law are listed below. Unless expressly stated otherwise, the term "personal data" will include the information below within the scope of the terms and conditions provided under this Policy.
Credentials
Communication information
User Information
User Transaction Information
Transaction Security Information
Financial Information
Marketing Information
Request/Complaint Management Information
Data that has been irreversibly anonymized pursuant to Articles 3 and 7 of the Personal Data Protection Law will not be considered as personal data in accordance with the provisions of the aforementioned law, and the processing activities regarding this data will be carried out without being bound by the provisions of this Policy.
Personal Data Processing Purposes
LENACARS, the personal data provided by the Data Owner, the creation of the membership registration and account and keeping the records, the use of the services provided on the Platform by the Data Owner, the detection of system errors and performance monitoring, the improvement of the operation of the Platform, the maintenance and support services and the backup services. The activities required for the business units to carry out the necessary work to benefit the relevant people from the products and services offered by LENACARS, including for the purposes of presenting the products and services, to carry out the relevant business processes, and to customize these products and services according to the tastes, usage habits and needs of the relevant people, and to recommend and promote them to the relevant people. planning and execution of the business, carrying out the necessary work by the relevant business units for the realization of the commercial activities carried out by LENACARS and the execution of the related business processes, It can be processed for the purposes of ensuring the legal, technical and commercial-occupational security of the persons with whom it has a relationship and for the purposes of planning and executing the commercial and/or business strategies of LENACARS.
Personal Data to be Processed in accordance with the Explicit Consent of Data Owners and Purposes of Processing
Within the scope of the explicit consent of the Data Owner, LENACARS is responsible for increasing the user experience by tracking the Data Owners' movements on the Platform, creating statistics, profiling, direct marketing and remarketing, creating and transmitting special promotional offers to the Data Owner, and It will be able to process data and share this data with the parties mentioned below for the purpose of using the data obtained in this context in all kinds of advertisement and material content.
Transfer of Personal Data:
LENACARS may transfer the personal data of the Data Owner and the new data obtained by using this personal data to third parties from whom LENACARS services are used in order to achieve the purposes set out in this Privacy Policy, limited to the provision of such services. LENACARS aims to improve the Data Owner experience (including improvement and personalization), to ensure the security of the Data Owner, to detect fraudulent or unauthorized use, to investigate operational evaluation, to correct errors regarding Platform services and to fulfill any of the purposes in this Privacy Policy. It will be able to share it with third parties such as outsourcing service providers, hosting service providers (hosting services), law firms, research companies, call centers, including those who send SMS.
Personal data may be shared with LENACARS company officials, shareholders, business partners, suppliers, legally authorized public institutions and organizations and legally authorized private institutions within the framework of the personal data processing conditions and purposes specified in Articles 8 and 9 of the Law, and for these purposes limited to the Law. It can be transferred abroad within the framework of the procedural principles indicated in Article 9 and the decisions of the Personal Data Protection Board.
Personal Data Collection Method and Legal Reason:
Personal data is collected through the Platform and electronically. Personal data collected for the above-mentioned legal reasons can be processed and transferred for the purposes specified in Articles 5 and 6 of the Law No. 6698 and this Privacy Policy.
Rights of Personal Data Owner
Data owners pursuant to Article 11 of the Law,
To learn whether personal data about them is processed, to request information about it if their personal data has been processed,
To learn the purpose of processing personal data and whether they are used in accordance with its purpose, to know the third parties to whom personal data is transferred in the country or abroad,
Requesting correction of personal data in case of incomplete or incorrect processing and requesting notification of the transaction made within this scope to the third parties to whom the personal data has been transferred,
Requesting the deletion or destruction of personal data in the event that the reasons requiring its processing cease to exist despite the fact that it has been processed in accordance with the provisions of the law and other relevant laws, and requesting that the transaction carried out in this context be notified to the third parties to whom the personal data has been transferred,
It has the right to object to the emergence of a result against the person by analyzing the processed data exclusively through automated systems and to demand the compensation of the damage in case of damage due to the unlawful processing of personal data.
Requests regarding the exercise of these rights can be submitted by the personal data owners through the methods specified in the Policy on the Processing and Protection of Personal Data prepared by LENACARS under the Law No. 6698 at lenacars.com. LENACARS will conclude such requests within thirty days. LENACARS reserves the right to charge a fee based on the fee schedule (if any) determined by the Personal Data Protection Board.
Last Updated: September 15, 2021
